Reels Contest Rules

Own the BC Reels Contest Rules 


The competition is organized by OAC Finland Oy (hereafter referred to as OAC). 


The participation period begins on Monday, 9th of January 2023 and ends at 11:59 p.m. on Tuesday, 31st of January 2023. All times are according to Finnish local time (UTC +3). 


The competition is open to all persons 18 years of age or older who comply with the rules of the competition and meet Instagram’s general terms and conditions. OAC representatives and employees are not eligible to enter the competition. 

To participate in the contest, post a Reel video of you and/or your friends cross-country downhill skiing with Skinbased XCD skis, and share it on Instagram by tagging @skinbased and #ownthebc. Participation requires that the participant's Instagram account is public. Multiple reels can be entered into the competition by a single person. The participant is responsible for ensuring that he or she has the legal right to use and share the video(s) and that he or she has the consent of any person who may appear in the video(s) to participate in the competition. The participant is responsible for the suitability of the content of the video(s). 

The organizer of the competition has the right to use all video shared with @skinbased and the hashtag #ownthebc, in relation to the competition, in their communication and marketing without individual consent or compensation. The participant is responsible for ensuring that he or she has the right to grant the organizer of the competition the intellectual property and other rights referred to above, and that the image in the competition does not infringe on the intellectual property rights and/or other rights of third parties. The organizer of the competition has the right to publish the names, nicknames, or the handle/moniker of the winner in the communication and marketing channels of their choice. 

The participant must get acquainted with the rules of the competition. By participating in the competition, the participant accepts the rules of the competition and the decisions of the competition organizer. The organizer of the competition is entitled to make any changes they wish to the competition or its rules. 

The organizer of the competition reserves the right to reject from the competition persons who have violated these rules, those whom they have reason to suspect have dishonestly participated in the competition, or who have violated Instagram’s Terms of Use. 



OAC’s Skinbased team will select the winning Reel from the submitted videos in Instagram within the time limit. The chosen winner will receive a pair of Black Diamond Traverse Ski poles (value 90 €). The second and third place winners will receive OAC Heel Guides (value 32 € per set). The prizes cannot be exchanged or converted into cash. OAC will deliver the product to the winners as soon as possible after the competition’s end. 

The organizer of the competition will personally notify the winners of their winning of the Reels competition and instructions via Instagram on how to receive the prize. The winners of the prizes must confirm their winning by replying to the message. If the winner is not reached within five (5) days of the selection of the winner, the winner's right to the prize will be forfeited without compensation, and the organizer of the competition has the right to select a new winner. 



The competition organizer's liability towards the competition's participants is limited to the number and value of the prizes mentioned in these rules. The organizer of the competition is not responsible for any technical errors or disturbances that, for example, prevent participation in the competition. The organizer of the competition is also not liable or responsible for any damage caused or alleged to have been caused, directly or indirectly, by participation in this competition or the redemption or use of the prize.  

The competition is not sponsored, recommended, or administered by Instagram and is in no way related to Instagram. Each participant releases Instagram from all responsibility.  



In connection with the competition, the organizer of the competition does not collect any participant information in a separate database. The winner will be identified based on the public information related to the user profile provided by the participation channel. The winner’s contact information will only be used to deliver the prize. The information will not be passed on to third parties.